Almost nobody buys this before the first outage
Continuity is the one service a client values the day after, and by then the conversation is no longer about prevention.
The question is not whether, it is what happens then
The system will go down. It might be the cloud provider, an attack, a long power failure, or someone deleting the wrong thing. The date is unknown. The event is not.
What almost no mid-sized company in the region has written down is how many hours each process survives without a system, how much data it can lose without redoing the month-end close, and who does what in the meantime.
Without that, the day of the outage gets improvised. Improvising is expensive.
Put a number on what is currently a hunch
The business impact analysis turns each process into two numbers: recovery time objective, meaning how long it can be down before it genuinely hurts, and recovery point objective, meaning how much data can be lost without redoing work.
With those two numbers per process, the backup strategy stops being an opinion and becomes a consequence.
Then the runbooks: who runs what, in what order, with which credentials, and who they notify. Written to be followed by someone half-asleep at three in the morning.
What you get
- Business impact analysis, process by process
- Recovery time and recovery point objectives, agreed with the business
- A written continuity plan, not a slide deck
- A backup and restore strategy that matches those numbers
- Recovery runbooks operable by someone who did not write them
- A tabletop exercise and at least one timed, real restore
A backup nobody restored is not a backup
Half the companies that believe they have backups have files nobody has ever tried to restore. That gets discovered on the worst possible day.
So the project does not close with the written plan. It closes with a real, timed restore, and the number that came out compared against the number that was promised.
Frequently asked questions
Isn't this only for banks and regulated companies?
Regulated companies are obliged. Everyone else needs it just as much and usually has less room to survive a week down. The difference is that nobody forces them until it has already happened.
I already have cloud backups. Isn't that enough?
A backup answers what was saved. It does not answer how long until you are operating again, which is the question that matters on the day.
What does not having it cost?
That sum is done with your numbers in the impact analysis. The simulator on this site shows the mechanics on synthetic data so you can see the shape of the calculation before engaging.
How often does it need testing?
A tabletop exercise at least twice a year and one real restore annually is a reasonable floor for a mid-sized company. If the infrastructure changes, test before the calendar says so.
On the day, do you run it?
With a support retainer we accompany the execution. But the plan is designed so your team can run it without us, because depending on a third party on the day of the outage is just another single point of failure.